Business Idioms

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touch base

Meaning: Make contact briefly to update or check in.

Example: Let's touch base next week about the marketing plan. Read more ➺


circle back

Meaning: Return to a previous location or state: To go back to a place or condition one was in before.

Example: I circled back to the house to get my briefcase Read more ➺


bait and switch

Meaning: A deceptive tactic where a low-priced item is advertised but replaced with a costlier product.

Example: The store’s bait and switch left many customers frustrated when the advertised deal was no longer available. Read more ➺


sharp practice

Meaning: A way of behaving in business that is dishonest but not illegal.

Example: The contractor's sharp practice left the homeowners with unexpected costs. Read more ➺


kickback

Meaning: Bribery Payment: An illicit payment, often disguised as a reward, given to someone in return for facilitating a transaction, especially to influence an outcome favorably.

Example: The contractor offered a kickback to secure the building project. Read more ➺


a penny saved is a penny earned

Meaning: savings prove to be just as valuable as earning money.

Example: She cut back on her daily coffee purchases, adhering to the principle that a penny saved is a penny earned. Read more ➺


ringing off the hook

Meaning: being overwhelmed with inquiries, demands, or requests.

Example: As soon as we announced the sale, our phones began ringing off the hook with orders. Read more ➺


break even

Meaning: to neither gain nor lose money in a deal or business.

Example: Despite our best efforts, the restaurant only managed to break even last month. Read more ➺


rolling in dough

Meaning: having a large amount of money; being very wealthy.

Example: Ever since he sold his startup, he's been rolling in dough. Read more ➺


cash cow

Meaning: a consistently profitable business or product that requires minimal effort.

Example: Despite its age, the software continued to be a cash cow, generating immense revenue without any major updates. Read more ➺


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